In a newly created brand design director film & video role, I defined the vision for Nike’s sports categories branded online and retail content. In collaboration with marketing and the product groups, I led the creative direction and execution of campaign and sales meeting content and experiences
Nike’s mission is to bring inspiration and innovation to every athlete in the world. The brand expands the human potential with groundbreaking products and by making a positive impact in communities. In my Brand Design Director role at Nike EMEA, I led and initiated creative brand concepts for the Nike Women, Running, and Training sports categories.